A questionnaire concerning the effect of a recent advertising campaign

A questionnaire concerning the effect of a recent advertising campaign was sent out to a sample of 500 consumers. Results of the study are reported in the cross-tabulation table below:
A questionnaire concerning the effect of a recent advertising campaign

Convert the table to a joint probability table and use it to answer the following questions:
a. If a consumer is selected from the survey at random, how likely is it that he/she either saw the ad or purchased the product or did both?
b. How likely is it that a randomly selected consumer in the survey purchased the product?
c. If a randomly selected consumer in the study is known to have seen the ad, how likely is it that he/she purchased the product?
d. Are the events €œseeing the ad€ and €œpurchasing the product€ statistically independent?

Members

  • Access to 2 Million+ Textbook solutions
  • Ask any question from 24/7 available
    Tutors
$9.99
VIEW SOLUTION

OR

Non-Members

Get help from Statistics Tutors
Ask questions directly from Qualified Online Statistics Tutors .
Best for online homework assistance.