After more than 75 years in the business, Walsworth Publishings leadership was well aware of the efforts

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After more than 75 years in the business, Walsworth Publishing’s leadership was well aware of the efforts that go into juggling school work and the production of a high-quality school yearbook. They examined their communication and production processes and decided to implement the Information Builders’ WebFOCUS-based reporting portal, an online dashboard. Each of the more than 4,000 schools had its own dashboard, and the volunteer student staff and faculty advisor could access the dashboard in real-time. The online dashboard contained notices, progress toward deadlines, alerts about missing or corrupt content, and more. What should be the research measure(s) to determine the effectiveness of the new online dashboard process for improving efficiency and quality of each school’s yearbook?

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Business Research Methods

ISBN: 978-0073521503

12th edition

Authors: Donald R. Cooper, Pamela S. Schindler

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