Describe what is meant by selectivity with regard to the purchase of advertising media and discuss some
Question:
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Answer rating: 50% (12 reviews)
Selectivity refers to the ability of an advertising media vehicle to reach a specific target audienc...View the full answer
Answered By
Asim farooq
I have done MS finance and expertise in the field of Accounting, finance, cost accounting, security analysis and portfolio management and management, MS office is at my fingertips, I want my client to take advantage of my practical knowledge. I have been mentoring my client on a freelancer website from last two years, Currently I am working in Telecom company as a financial analyst and before that working as an accountant with Pepsi for one year. I also join a nonprofit organization as a finance assistant to my job duties are making payment to client after tax calculation, I have started my professional career from teaching I was teaching to a master's level student for two years in the evening.
My Expert Service
Financial accounting, Financial management, Cost accounting, Human resource management, Business communication and report writing. Financial accounting : • Journal entries • Financial statements including balance sheet, Profit & Loss account, Cash flow statement • Adjustment entries • Ratio analysis • Accounting concepts • Single entry accounting • Double entry accounting • Bills of exchange • Bank reconciliation statements Cost accounting : • Budgeting • Job order costing • Process costing • Cost of goods sold Financial management : • Capital budgeting • Net Present Value (NPV) • Internal Rate of Return (IRR) • Payback period • Discounted cash flows • Financial analysis • Capital assets pricing model • Simple interest, Compound interest & annuities
4.40+
65+ Reviews
86+ Question Solved
Related Book For
Advertising & Promotion An Integrated Marketing Communications Perspective
ISBN: 978-0070891302
5th Canadian Edition
Authors: Gerorge E.Belch, Micheal A.Belch, Micheal A.Guolla
Question Posted:
Students also viewed these Marketing questions
-
What is meant by selectivity with regard to the purchase of advertising media? Discuss the various ways magazines offer selectivity to advertisers.
-
Describe what is meant by corporate governance.
-
Describe what is meant by an operational audit.
-
Show that the sum of the squares of the distances from a point P = (c, d) to n fixed points (a 1 , b 1 ), . . . ,(a n , b n ) is minimized when c is the average of the x-coordinates a i and d is the...
-
What is the purpose of a risk capital investor? Comment on some of them.
-
In Problems 41 46, find each sum. 3 + 32 9 + 33 9 + + 3n 9
-
Use It's lemma to express \(d F\) given that \(F(x)=x^{1 / 2}\), where the stochastic process \(\left\{S_{t}, t \geq 0 ight\}\) satisfies the stochastic differential equation \[d...
-
The initial proceeds per bond, the size of the issue, the initial maturity of the bond, and the years remaining to maturity are shown in the following table for a number of bonds. In each case the...
-
Using the template proposed below, write a Matlab function fwkinrpp that implements the forward kinematics for the RPP manipulator pictured in Figure 3. function T fwkinrpp (q) end % q is a 3x1...
-
John and Martha Holloway are married filing jointly. They are 35 and 31 years old, respectively. Their address is 10010 Dove Street, Atlanta, GA 30294. Additional information about Mr. and Mrs....
-
Identify how newspapers and magazines can be used for each stage of the decision-making process for automobile purchases.
-
Choose a specific target audience that an advertiser might want to reach. Discuss how magazines and/or newspapers could be used to reach this particular market in a cost effective manner.
-
A carpet fitter is employed to fit carpet in each of the 72 guest bedrooms at a new hotel. The following table shows how many rooms were completed during the first 10 days of work. Based on these...
-
How do we calculate social media ROI?
-
How can bad writing waste a businesspersons time? A researcher asked that question of workers who read business material an average of 25 hours per week (about half of which was e-mail).11 What...
-
Carl Mekeel, founder and CEO of Marmont & Associates, is a busy architect. As he expands his business, he is looking for ecologically conscious designers who can develop sustainable architecture that...
-
What is social music?
-
Suggest ideas to make mudharaba and musharaka contracts mainstream in the Islamic financial industry.
-
Phillips Corporation, a construction company that specializes in home construction, uses special computer software to schedule jobs and keep track of job costs. It uses generic software for...
-
a. Show that the expansion of q(x) in ascending powers of x can be approximated to 10 2x + Bx 2 + Cx 3 where B and C are constants to be found. b. Find the percentage error made in using the series...
-
A large project requires an investment of $200 millions. The construction will take 3 years: $30 million will be spent during the first year, $100 million during the second year and $70 million...
-
Two alternatives are being considered: Both alternatives provide an identical benefit. (a) Compute the payback period if Alt. B is purchased rather than Alt. A. (b) Use a MARR of 12% and benefit-cost...
-
Tom Sewell has gathered data on the relative costs of a solar water heater system and a conventional electric water heater. The data are based on statistics for a mid-American city and assume that...
-
please use excel to solve this and format it the same way! thank you Paste F17 A > B Arial BIU fx C D 10 A A A E F G ||| H I J K 6 A 20-year, 6% quarterly coupon bond with a par value of $10,000 may...
-
Should a firm's EBT be based upon the actual or estimated return on plan assets.
-
You took out a loan woth an effective annual interest rate of 1 6 percent. What is the equivalent quarterly ( 3 month ) interest rate on this loan.
Study smarter with the SolutionInn App