Explain what a message is in terms of its social context and its elements. Illustrate the kinds

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Explain what a message is in terms of its social context and its elements. Illustrate the kinds of signals that can be transmitted to different targets by the same marketer.

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Marketing Communications Management Analysis Planning Implementation

ISBN: 978-0857027870

2nd edition

Authors: Paul Copley

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Question Posted: Apr 18, 2017 12:08 PM

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Explain what a message is in terms of its social context and its elements. Illustrate the kinds

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You should focus on the messagesignal area The message is the symbo...View the full answer

Marketing Communications Management Analysis Planning Implementation

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