For each of the following companies, determine if their e-commerce strategy is primarily business-to-consumer (B2C), business-to-business (B2B),

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For each of the following companies, determine if their e-commerce strategy is primarily business-to-consumer (B2C), business-to-business (B2B), or both. Use the Internet to investigate each company’s site in conducting your research.
a. Amazon.com
b. Dell Inc.
c. W.W. Grainger, Inc.
d. L.L. Bean, Inc.
e. Smurfit-Stone Container Corporation
f. Intuit Inc.

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ISBN: 978-0324662962

23rd Edition

Authors: Jonathan E. Duchac, James M. Reeve, Carl S. Warren

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Question Posted: Aug 27, 2011 08:29 AM

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For each of the following companies, determine if their e-commerce strategy is primarily business-to-consumer (B2C), business-to-business (B2B),

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a B2C b ...View the full answer

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