Logon to a metamediary in the automobile metamarket (e.g., www.edmunds.com, www.autos.msn.com, www.kbb.com, or www.carsdirect.com). What aspects of

Question:

Logon to a metamediary in the automobile metamarket (e.g., www.edmunds.com, www.autos.msn.com, www.kbb.com, or www.carsdirect.com). What aspects of the car buying experience does the metamediary offer? Which aspects of the experience are missing? How does the metamediary overcome these missing aspects?
Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Marketing Strategy

ISBN: 978-1285073040

6th edition

Authors: O. C. Ferrell, Michael Hartline

Question Posted: