Ranga Ramasesh is the operations manager for a firm that is trying to decide which one of four countries it should research for possible outsourcing providers. The first step is to select a country based on cultural risk factors, which are critical to eventual business success with the provider. Ranga has reviewed outsourcing provider directories and found that the four countries in the table that follows have an ample number of providers from which they can choose. To aid in the country selection step, he has enlisted the aid of a cultural expert. John Wang, who has provided ratings of the various criteria in the table that follows. The resulting ratings are on a 1 to 10 scale, where us a low risk and 10 is a high risk.
(a) Using the unweighted factor-rating method, which country should Ranga select based on risk avoidance?

(b) If Peru€™s ratings for €œSociety value of quality work€ and €œIndividualism attitudes€ are each lowered by 50%, how does your answer to part (a)change?

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Culture Selection Criterion Trust Society value Costa Mexico Panama Rica Peru 10 9 10 of quality work Religious attitudes Individualism Time orientation Unceitainty attitudes attitudes avoidance attitudes