Review the new strategic direction for Unilever, as presented at the beginning of this chapter. What are
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Review the new strategic direction for Unilever, as presented at the beginning of this chapter. What are the economic rationales for these seven key strategic imperatives? What are the risks? To what extent are these initiatives driven by concerns of environmental as compared to business sustainability?
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Managing Operations Across the Supply Chain
ISBN: 978-0078024030
2nd edition
Authors: Morgan Swink, Steven Melnyk, Bixby Cooper, Janet Hartley
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