Richard and Linda Butler decide that it is time to purchase a high-definition (HD) television because the

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Richard and Linda Butler decide that it is time to purchase a high-definition (HD) television because the technology has improved and prices have fallen over the past 3 years. From their research, they narrow their choices to two sets, the Samsung 42-inch LCD with 1080p capability and the Sony 42-inch LCD with 1080p features. The price of the Samsung is $2,350 and the Sony will cost $2,700. They expect to keep the Samsung for 3 years; if they buy the more expensive Sony unit, they will keep the Sony for 4 years. They expect to be able to sell the Samsung for $400 by the end of 3 years; they expect they could sell the Sony for $350 at the end of year 4. Richard and Linda estimate the end-of-year entertainment benefits (that is, not going to movies or events and watching at home) from the Samsung to be $900 and for the Sony to be $1,000. Both sets can be viewed as quality units and are equally risky purchases. They estimate their opportunity cost to be 9%.
The Butlers wish to choose the better alternative from a purely financial perspective. To perform this analysis they wish to do the following:
a. Determine the NPV of the Samsung HD LCD.
b. Determine the ANPV of the Samsung HD LCD.
c. Determine the NPV of the Sony HD LCD.
d. Determine the ANPV of the Sony HD LCD.
e. Which set should the Butlers purchase and why?

Opportunity Cost
Opportunity cost is the profit lost when one alternative is selected over another. The Opportunity Cost refers to the expected returns from the second best alternative use of resources that are foregone due to the scarcity of resources such as land,...
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Principles Of Managerial Finance

ISBN: 978-0136119463

13th Edition

Authors: Lawrence J. Gitman, Chad J. Zutter

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