If you were working on a business plan for opening a Five Guys franchise in your area,

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  1. If you were working on a business plan for opening a Five Guys franchise in your area, what critical risks would you list? How would you plan to deal with those risks?
  2. Do you agree with Five Guys’ policy of spending millions to reward good customer service rather than promoting itself through traditional advertising campaigns?
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Business

ISBN: 978-0538478083

11th edition

Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor

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