Today, many companies have a social media presence on Facebook, Twitter, Flickr, and other sites beyond their
Question:
Today, many companies have a social media presence on Facebook, Twitter, Flickr, and other sites beyond their corporate Website. Think of three of your favorite car companies and conduct a quick search using a search engine like Google or Yahoo!
Answer the following:
1. Name the social networks for each company. Where do they end up in the search results?
2. Compare each of their Facebook pages. How many "likes" does each company have? Are there multiple pages for the company? How much interaction (or engagement) is on each Facebook page?
3. What business goals do you think each company is trying to reach through their Facebook presence?
Step by Step Answer:
Business
ISBN: 978-1133595854
12th edition
Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor