1. Stan Richards believes that the way you treat your people is exactly how they treat clients....

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1. Stan Richards believes that “the way you treat your people is exactly how they treat clients.” Do you agree or disagree? Explain your reasoning.

2. Evaluate Richards’ belief that creativity requires hard work. Do you think this is true? Does it apply only to marketing and advertising? Why or why not?

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Contemporary Marketing

ISBN: 978-1133628460

16th edition

Authors: Louis Boone, David Kurtz

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Question Posted: Apr 30, 2018 09:26 AM

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1. Stan Richards believes that the way you treat your people is exactly how they treat clients....

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Contemporary Marketing

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