1. Outline the principles behind predatory pricing. 2. In March 1998, easyJet issued a writ against BA,...
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1. Outline the principles behind predatory pricing.
2. In March 1998, easyJet issued a writ against BA, arguing that the creation of Go was an abuse of BA’s dominant market position. Make out a case for both EasyJet’s claim and BA’s creation of Go.
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1 The idea is to charge a lossmaking price for a period of time c...View the full answer
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