R&D intensity is measured by the ratio of research and development expense to sales revenue. The following

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R&D intensity is measured by the ratio of research and development expense to sales revenue. The following table compares the R&D intensity for various companies.

a. Comment on the differences among these companies. To what extent are the differences related to industry affiliation?

b. What other factors (besides industry affiliation) might determine a company's R&D intensity?

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Financial Accounting

ISBN: 9781618533111

6th Edition

Authors: Michelle L. Hanlon, Robert P. Magee, Glenn M. Pfeiffer, Thomas R. Dyckman

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