Starbucks is going venti in China Starbucks has opened a 30,000-square-foot Roastery in Shanghai, twice as large as its Roastery in Settle. Starbucks plans to open a new coffee shop in China every 15 hours on average. Explain why Starbucks is increasing the number of coffee shops and workers. Is Starbucks making a long-run decision or a short-run decision? Is Starbucks taking advantage of economies of scale?