Question: 10. Explain how the term quality has been used to differentiate products in the automobile industry in recent years. What are some makes and models

10. Explain how the term quality has been used to differentiate products in the automobile industry in recent years. What are some makes and models of automobiles that come to mind when you hear the terms high quality and poor quality?

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Foundations Of Marketing 8th Edition by William M. Pride, O. C. Ferrell