Urban Farmz wants to price the organic soap at $15.95 per bar, while the soap maker prices
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Urban Farmz wants to price the organic soap at $15.95 per bar, while the soap maker prices the same soap at $14 per bar. What perceptions do you think consumers will have of each price? What recommendations do you have regarding this price difference?
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Consumers may have different perceptions x they may believe that the Urban Farmz ...View the full answer
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Allan Olal
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