1. What are the main reasons for the success of ZamZam Cola in Middle East? 2. How...

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1. What are the main reasons for the success of ZamZam Cola in Middle East?

2. How should Ahmad-Haddad Moghaddam prepare his sales force ‘culturally’ for selling ZamZam Cola to European supermarket chains?

3. Do you think Ahmad-Haddad Moghaddam can repeat the international ZamZam Cola success with a new coffee-shop chain and a new energy drink?

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Global Marketing

ISBN: 978-1292100111

7th edition

Authors: Svend Hollensen

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Question Posted: Dec 17, 2018 07:25 AM

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1. What are the main reasons for the success of ZamZam Cola in Middle East? 2. How...

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1 The ZamZam Group was started up by local people in the region headquarters is located in Iran Thes...View the full answer

Global Marketing

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