Some individuals feel room rates should not be increased significantly when room demand is high. Why do
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Some individuals feel room rates should not be increased significantly when room demand is high. Why do you think they feel that way? What would you say to a regular guest who called you to complain that the room rate she was quoted for her next stay was 50% higher than the rate she paid on her last visit? Assume you have forecasted a guaranteed sellout for the dates requested by that guest.
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Hotel Operations Management
ISBN: 978-0134337623
3rd edition
Authors: David K. Hayes, Jack D. Ninemeier, Allisha A. Miller
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