The American Childrens Television Workshop gives a Chinese company the right to make its Sesame Street character

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The American Children’s Television Workshop gives a Chinese company the right to make its Sesame Street character puppets.

Identify which activity or form of global business is described in each statement.

A. Global sourcing

B. Importing and exporting

C. Licensing and franchising

D. Contracting

E. Strategic alliance and joint venture

F. Direct investment

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Management Fundamentals

ISBN: 9781544384191

9th Edition

Authors: Robert N. Lussier

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Question Posted: Jan 27, 2023 01:02 AM

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The American Childrens Television Workshop gives a Chinese company the right to make its Sesame Street character

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C Licensing and fra...View the full answer

Management Fundamentals

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