Imagine that you are building your own e-commerce site. Having a keen understanding of the importance of defining and putting in place a set of conversions and metrics in advance of launching the site, you have incorporated the definitions and development of specific conversions for tracking into the planning of the website. List which actions on the site would indicate a conversion for tracking purposes and how they would align with the goals of your business. Since this is your website, feel free to assume the inclusion of any sorts of features or elements (conventional or unconventional)that you believe would be valuable in terms of the website’s look and feel that would enable better tracking and analysis of marketing performance.