List the qualities of an effective press release that both serves the clients and compels journalists.

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• List the qualities of an effective press release that both serves the clients and compels journalists.

• What kind of language do PR writers rely on to make their stories compelling to journalists?

Related Book For answer-question

Leadership Theory Application and Skill Development

ISBN: 978-1285866352

6th edition

Authors: Robert N. Lussier, Christopher F. Achua

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Posted Date: Aug 06, 2018 12:50 AM

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List the qualities of an effective press release that both serves the clients and compels journalists.

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To get and retain attention today effective press release content should fit the needs of todays cli... View the full answer

Leadership Theory Application and Skill Development

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