Read the article Impact of Information Technology in Business The article suggests organizations are moving to a
Question:
Read the article “Impact of Information Technology in Business”
The article suggests organizations are moving to a third generation of analytics....moving from an internal focus on transactions, to the availability of powerful new tools to manage and analyze data which in turn was used by information technology firms to develop new products and gain additional customers. The third generation is marked, according to the author, by firms in all sectors building capabilities to support 'customer-facing products, services, and features'. He suggests this will fundamentally impact the practice of management.
So what are your thoughts as you read this article? Are you seeing any of the mentioned changes or challenges in firms you are familiar with? How do you anticipate it might impact your current or hoped for role?
Principles of Information Systems
ISBN: 978-1133629665
11th edition
Authors: Ralph Stair, George Reynolds