Entrepreneurship: Testing and Experimenting in Markets How have large companies such as Subways used pilot experiments to

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Entrepreneurship: Testing and Experimenting in Markets

How have large companies such as Subways used pilot experiments to test the viability of their product? Provide examples.

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Management

ISBN: 9780324316797

4th edition

Authors: Chuck Williams

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Posted Date: Mar 09, 2022 11:38 AM

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Entrepreneurship: Testing and Experimenting in Markets How have large companies such as Subways used pilot experiments to

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Over the past decade managers have awakened to the power of analytics Sophisticated computers and software have given companies access to immense troves of data According to one estimate businesses co... View the full answer

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