Jiang Technology (JT), Inc. has just developed a new commercial dishwasher that has auto-sensor and self-cleaning functionalities. JT plans to target large restaurants and wants to determine what prices to charge for its new dishwasher JT-1000. In the large restaurant customer segment, the commercial dishwasher with the largest market share is General Electric's DW-1990 model, which is priced at $5000.
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