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Services Marketing Concepts, Strategies, & Cases(4th edition)
Authors:
Douglas Hoffman, john Bateson
Cover Type:Hardcover
Condition:Used
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Book details
ISBN-10: 1439039399, 978-1439039397
ISBN-13: 978-1439039397
Book edition: 4th edition
Book authors: Douglas Hoffman, john Bateson
Book publisher: South-Western College Pub
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