The Chickn-Pickn fast-food chain is considering how to expand its operations. Three types of retail outlets are

The Chick’n-Pick’n fast-food chain is considering how to expand its operations. Three types of retail outlets are possible: a lunch counter operation designed for office buildings in downtown areas, an eat-in operation designed for shopping malls, and a stand-alone building with drive-through and sit-down facilities. The following table summarizes the number of jobs, start-up costs, and annual returns associated with each type of operation:

The company has $2,000,000 available to pay start-up costs for new operations in the coming year. Additionally, there are five possible sites for lunch counter operations, seven possible mall locations, and three possible stand-alone locations. The company wants to plan its expansion in a way that maximizes annual returns and the number of jobs created.
a. Formulate an MOLP for this problem.
b. Determine the best possible value for each objective in the problem.
c. Implement your model in a spreadsheet and solve it to determine the solution that minimizes the maximum percentage deviation from the optimal objective function values. What solution do you obtain?
d. Suppose management considers maximizing returns three times as important as maximizing the number of jobs created. What solution does thissuggest?

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Lunch Counter Mall 17 Stand-alone Jobs Costs Returns 35 $150,000 85,000 $275,000 $450,000 125,000 $175,000