What are the pros and cons of managements using the experience curve to determine strategy?

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What are the pros and cons of management’s using the experience curve to determine strategy?

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Strategic Management And Business Policy Toward Global Sustainability

ISBN: 9780132153225

13th Edition

Authors: Thomas L. Wheelen, J. David Hunger

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Question Posted: Nov 19, 2012 06:28 AM

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What are the pros and cons of managements using the experience curve to determine strategy?

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Bruce Henderson of the Boston Consulting Group popularized the experience or learning curve concept in strategic management Henderson argues that the ...View the full answer

Strategic Management And Business Policy Toward Global Sustainability

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