Why has Twitter become the most popular social media platform for JetBlue in helping them improve customer

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Why has Twitter become the most popular social media platform for JetBlue in helping them improve customer satisfaction?
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Social Media Marketing A Strategic Approach

ISBN: 978-0538480871

1st edition

Authors: Melissa Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher

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