1. As a long-run strategy, will Goltzs approach to superior customer service quality be successful? 2. Would...

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1. As a long-run strategy, will Goltz’s approach to superior customer service quality be successful?
2. Would you want to work for a company with such policies? What would be the pros and cons of working there?
3. What suggestions would you have for Goltz and his system? Can you see any ways to improve it?

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Small Business Management Launching & Growing Entrepreneurial Ventures

ISBN: 978-1133947752

17th edition

Authors: Justin Longenecker, William Petty, Leslie Palich, Frank Hoy

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