Are the following global industries or are they characterized by local responsiveness: bulk chemicals, pharmaceuticals, branded food

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Are the following global industries or are they characterized by local responsiveness: bulk chemicals, pharmaceuticals, branded food products, moviemaking, television manufacture, personal computers, airline travel, and cell phones?

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Essentials of strategic management

ISBN: 978-1111525194

3rd Edition

Authors: Charles w. l. hill, Gareth r. Jones

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Question Posted: Nov 13, 2012 06:54 AM

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Are the following global industries or are they characterized by local responsiveness: bulk chemicals, pharmaceuticals, branded food

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Global standardization industries are those where the pressures for local responsiveness are low but ...View the full answer

Essentials of strategic management

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