Argue for or against the following statement: When making the business case, you should concentrate on the

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Argue for or against the following statement: “When making the business case, you should concentrate on the decision makers’ ‘hot buttons’ and gloss over some of the other details.”

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Information Systems Today Managing in the Digital World

ISBN: 978-0132971218

6th edition

Authors: Joseph Valacich, Christoph Schneider

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Question Posted: Dec 11, 2014 10:56 AM

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Argue for or against the following statement: When making the business case, you should concentrate on the

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The notion of focusing on hot buttons makes sense in that the user or customer knows th...View the full answer

Information Systems Today Managing in the Digital World

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