At a press conference in March 2008, Martin Wiederkorn, Volkswagens chief executive, stated that: In the coming

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At a press conference in March 2008, Martin Wiederkorn, Volkswagen’s chief executive, stated that: “In the coming years, we will make the VW group the world’s most international carmaker. The days of the ‘world car’ are dead and buried. Our customers in China or India expect us, as a global player, to offer entirely different solutions than we do in the United States or Western Europe.” Do you agree or disagree? Why?

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Essentials Of Business Research Methods

ISBN: 9780367196189

4th Edition

Authors: Joe F. Hair, Michael Page, Niek Brunsveld

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