Based on the following codebook, reconstruct the questionnaire used to gather information for a local restaurant. Codebook
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Codebook for The Pasta Shop Projeet ariabla Namye Description dentication uober for respond I0 RESIDENT 1-yes 2 no Between te age of T8 and 74 -Yes 2 - n0 AGES AGE GROU -18-24 225-4 46-74 e of renpondent 1-mal SEX Numor of times you dine out vy 2 weeks? 1- 1-2 times 2-3-4 mes 3 5-6 times DINING DUT ore than Name your tavorize ressaurants (open-d RESTAURANTS The Pasta Shcp Appebee' 3- Chic 4-Com 05 Missys Steakhous -Glen 08-Ko's Japarese Restauant 9-Pledro's 10 Snon Stockads 11- Dac'n Sefo -Ai's Diner TB Pony Espress Red Lobe 1s-Mom's Pace 4-Deney a3 - Bsgel Sho tPesite Pal 25 Dragon's Garden Codebook for The Pasta Shop Project (comtinwe Variable Name Deseription Secont favorne staurn Third fevonite restaurm Havn you hiand of The Pasta Shop? 1-yes 2-1o How did you heur of The Pasta Shop By taper odvertisement 1-yee RESTAURANT 2 RESTAURANT 3 AWARENEss NEWSPAPER RADIO DRIVE BY Have you driven pot i? 210 By ward of mouth WGIR OF MOUTH HAVE YOU EATEN THERET Have you antenit The Psta Shop SATISFACTION Worn you satistied with the overal service? Sanafied Whs the price you pd PRICE too low? about righs 2-too hign? MISSING BLANK
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Related Book For
Basic Marketing Research
ISBN: 978-1133188544
8th edition
Authors: Tom J. Brown, Tracy A. Suter, Gilbert A. Churchill
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