Colleges and universities have a variety of internal and external customers. Use a team of three or
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a. Who are three internal and two external customers of a college or university?
b. How would each of the customers from (a) define product or service quality at a college or university? Do any of these views conflict and, if so, how?
c. Are a college or university's internal customers as important as external customers? Explain the rationale for your answer.
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Related Book For
Cost Accounting Foundations and Evolutions
ISBN: 978-1111626822
8th Edition
Authors: Michael R. Kinney, Cecily A. Raiborn
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