Question

Consider this statement: “It’s important in business today for all firms to work to cut out the middleman. Intermediaries represent costs that can be saved by finding ways to cut them out of the system. Down-channel buyers always benefit when this happens.” Do you agree with this statement? Why or why not? Be specific in arguing your point based on what you learned in the chapter.


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  • CreatedAugust 22, 2015
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