Discuss 2 major problem that integrated marketing philosophy is designed to remedy.

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Research Methods For Business Students

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Authors: Mark Saunders, Philip Lewis, Adrian Thornhill

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Question Posted: Dec 22, 2017 07:45 AM

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Discuss 2 major problem that integrated marketing philosophy is designed to remedy.

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The term integrated marketing communication is defined as the process of planning exe...View the full answer

Research Methods For Business Students

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