Discuss advertising research as a tool for overcoming ethnic stereotyping.

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Kleppners Advertising Procedure

ISBN: 978-0136110828

18th edition

Authors: Ron Lane, Karen King

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Question Posted: Mar 21, 2018 05:43 AM

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Discuss advertising research as a tool for overcoming ethnic stereotyping.

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Improved research in the ethnic markets results in a more realistic view of the significant ...View the full answer

Kleppners Advertising Procedure

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