Discuss how you might use the new-product development process if you were thinking about offering some kind of summer service to residents in a beach resort town.
Answer to relevant QuestionsAgriChem, Inc., has introduced an innovative new product—a combination fertilizer, weed killer, and insecticide that makes it much easier for soybean farmers to produce a profitable crop. The product introduction was quite ...Why would intermediaries want to be exclusive distributors for a product? Why would producers want exclusive distribution? Would intermediaries be equally anxious to get exclusive distribution for any type of product? Why or ...Explain the four regrouping activities with an example from the building supply industry (nails, paint, flooring, plumbing fixtures, etc.). Do you think that many specialists develop in this industry, or do producers handle ...Discuss the relative advantages and disadvantages of railroads, trucks, and airlines as transporting methods. Briefly describe a purchase you made where the customer service level had an effect on the product you selected or where you purchased it.
Post your question