Find examples of electronic recommendation agents on the Web. Evaluate these—are they helpful? What characteristics of the sites you locate are likely to make you buy products you would not have bought on your own?
Answer to relevant QuestionsPepsi invented freshness dating and managed to persuade consumers that this was an important product attribute. Devise a similar strategy for another product category by coming up with a brand new product attribute. How ...Locate a person who is about to make a major purchase. Ask that person to make a chronological list of all the information sources consulted before` making a decision. How would you characterize the types of sources used ...List three types of perceived risk, giving an example of each. What is the difference between sacred and profane consumption? Provide one example of each. Define product placement and list three examples of it. How is this practice the same or different from branded entertainment?
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