For each of the cases in question 8, what is the appropriate central tendency measure? a. Gender

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For each of the cases in question 8, what is the appropriate central tendency measure?

a. Gender of respondent (Male or Female)

b. Marital status (Single, Married, Divorced, Separated, Widowed, Other)

c. A taste test where subjects indicate their first, second, and third choices of Miller Lite, Bud Light, and Coors Silver Bullet

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Marketing Research

ISBN: 978-0134167404

8th edition

Authors: Alvin C. Burns, Ann F. Veeck, Ronald F. Bush

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Question Posted: Feb 12, 2018 11:04 AM

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For each of the cases in question 8, what is the appropriate central tendency measure? a. Gender

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