If a locally based manufacturing firm with sales of $350 million decided to enter the EU market by setting up operations in France, which orientation would be the most effective: ethnocentric, polycentric, regiocentric, or geocentric? Why? Explain your choice.
Answer to relevant QuestionsMany MNCs would like to do business overseas in the same way that they do business domestically. Do research findings show that any approaches that work well in the United States also work well in other cultures? If so, ...Some researchers have found that when Germans work for a U.S. MNC, they become even more German, and when Americans work for a German MNC, they become even more American. Why would this knowledge be important to these MNCs?1. What do you think some of the main organizational culture differences between the two companies would be?2. Why might the cultural diversity in the Spanish firm not be as great as that in the U.S. firm, and what potential ...Wilsten Inc. has been approached by a Japanese firm that wants exclusive production and selling rights for one of Wilsten's new high tech products. What does Wilsten need to know about Japanese bargaining behaviors to strike ...1. What was Walmart’s early global expansion strategy? Why did it choose to first enter Mexico and Canada rather than expand into Europe and Asia?2. What cultural problems did Walmart face in some of the international ...
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