If the decision to develop and license or wait and imitate in Table is a simultaneous-play repeated
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TO LICENSE OR DEVELOP EXPERTISE IN-HOUSE? Motorola Develop/Patent Imltate/License $1 billlon $3 billlon Develop/Patent $5 billion S4 billion Lucent 0 $1 blllion Imitate/License$9 billion
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Managerial economics applications strategy and tactics
ISBN: 978-1439079232
12th Edition
Authors: James r. mcguigan, R. Charles Moyer, frederick h. deb harris
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