In what situations is the target audience and the target market the same? In what situations is
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The target market is the focus of the entire marketing mix while the target audience is the foc...View the full answer
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Related Book For
Advertising & Promotion An Integrated Marketing Communications Perspective
ISBN: 978-0070891302
5th Canadian Edition
Authors: Gerorge E.Belch, Micheal A.Belch, Micheal A.Guolla
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