Rouse Petroleum has spent $205,000 to refine 62,000 gallons of petroleum distillate, which can be sold for $6.30 per gallon. Alternatively, Rouse can process the distillate further and produce 56,000 gallons of cleaner fluid. The additional processing will cost $1.80 per gallon of distillate. The cleaner fluid can be sold for $9.00 per gallon. To sell the cleaner fluid, Rouse must pay a sales commission of $0.10 per gallon and a transportation charge of $0.15 per gallon.
1. Diagram Rouse’s decision alternatives.
2. Identify the sunk cost. Is the sunk cost relevant to Rouse’s decision?
3. Should Rouse sell the petroleum distillate or process it into cleaner fluid? Show the expected net revenue difference between the two alternatives.

  • CreatedJune 15, 2015
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