The lead-in to this chapter discussed how some feel that the sales force may cease to exist

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The lead-in to this chapter discussed how some feel that the sales force may cease to exist in the future. Discuss some of the reasons that support this prediction. Now provide reasons why this is not likely to be the case.

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Advertising and Promotion An Integrated Marketing Communications Perspective

ISBN: 978-1260152302

11th Edition

Authors: George E Belch, Michael A Belch

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Question Posted: Jun 11, 2019 11:57 AM

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The lead-in to this chapter discussed how some feel that the sales force may cease to exist

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As noted in a report by the Sales Board Inc two major trends are occurring that are impacting the role of sales today 1 traditional outside sales jobs ...View the full answer

Advertising and Promotion An Integrated Marketing Communications Perspective

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