A manufacturer of automobiles is bringing out a new model. To create its advertising campaign, the manufacturer
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A manufacturer of automobiles is bringing out a new model. To create its advertising campaign, the manufacturer wants to determine whether the model’s appeal will be dependent on a particular age group. A sample of a customer survey revealed the following:
What can the manufacturer conclude?
Transcribed Image Text:
Appeal Under 20 Like 140 Dislike 60 20-40 70 40 40-50 70 30 50 and over 25 65
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ANSWER Based on the customer survey data provided the manufacturer can draw the following conclusion...View the full answer
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