Retailing is a highly competitive business, so retailers are always looking for ways to get a competitive

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Retailing is a highly competitive business, so retailers are always looking for ways to get a competitive edge. This insert describes several high-tech systems that retailers useto gather information as they attempt to better satisfy customer needs. But some privacy concerns have arisen about all of this data gathering activity.
1. Which of the techniques that were described above do you find to be the most effective? Least effective?

2. Do you believe that retailers are crossing ethical lines with some of this new technology?

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Business Essentials

ISBN: 978-0134000091

8th Canadian Edition

Authors: Ronald J. Ebert, Ricky W. Griffin, Frederick A. Starke, George Dracopoulos

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Question Posted: Mar 02, 2019 12:25 PM

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Retailing is a highly competitive business, so retailers are always looking for ways to get a competitive

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Business Essentials

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