When companies compete aggressively on the basis of price, quality, and brand-name image because consumers carefully compare

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When companies compete aggressively on the basis of price, quality, and brand-name image because consumers carefully compare brands, these businesses are most likely selling __________ goods and services.

a. convenience

b. shopping

c. specialty

d. unsought

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Better Business

ISBN: 9780134522746

5th Edition

Authors: Michael Solomon, Mary Poatsy, Kendall Martin

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Question Posted: Mar 13, 2024 01:00 AM

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When companies compete aggressively on the basis of price, quality, and brand-name image because consumers carefully compare

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Better Business

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