1. Wigand was initially unwilling to go public with his information. What caused him to change his...

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1. Wigand was initially unwilling to go public with his information. What caused him to change his mind?

2. Did CBS pursue Wigand’s story because it was the right thing to do or because it was a good story?

3. Since CBS played such a large part in bringing Dr. Wigand’s story to the public, do you think the network also had an obligation to support him once the story broke? Explain why or why not.

4. Was CBS’s decision not to run the interview driven by any ethical concerns?

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Business Ethics Now

ISBN: 9781260414097

6th Edition

Authors: Andrew Ghillyer

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